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Weifang City’s 40-Year Journey: A Special Interview with Cui Ruifu, Chairman of Ruifu Oil & Fat—Celebrating 40 Outstanding Individuals

Release time:

2026-01-05 11:36

Source:

New Yellow River

40 Years, 40 People: From Starting with Just 60 Yuan to Annual Sales of 600 Million—“Cui Zi Brand” Sets an Industry Benchmark Through Quality

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40 Years, 40 People—From Starting with Just 60 Yuan to Annual Sales of 600 Million: “Cui Zi Brand” Sets an Industry Benchmark Through Quality

Ruifoo Oils and Fats serves as the joint leading entity for the release of the group standard T/CAPS 064—2025, “General Requirements for Clean-Label Foods.”

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40 Years, 40 People—From Starting with Just 60 Yuan to Annual Sales of 600 Million: “Cui Zi Brand” Sets an Industry Benchmark Through Quality

Weifang City’s 40-Year Journey: A Special Interview with Cui Ruifu, Chairman of Ruifu Oil & Fat—Celebrating 40 Outstanding Individuals

Ruifoo Oils and Fats serves as the joint leading entity for the release of the group standard T/CAPS 064—2025, “General Requirements for Clean-Label Foods.”

Weishang Excellence | Cui Ruifu: Turning a Small Matter Like Sesame into a Century-Long Undertaking

Passing on the flame, fragrant legacy concludes | Cui Family Brand joins hands with "Lao Fan Gu" for the fourth masterclass, marking a triumphant close—and continuing the six-century-old artisanal tradition in glorious fashion!

The full moon shines on countless homes—may the Cui character plaque, carried by the moonlight, gently illuminate every family reunited this holiday season ❤️